One Word Titles
Feb 1st, 2010 by MPC Press
“Rhyme” may not have been the best name for our most recent title. (And the cover of our cookbook, “No More Mac & Cheese, A Bachelor’s Guide to Cooking with Ease” was in this color green, maybe not the most appetizing for a cookbook.) But what is wrong with calling a book “Rhyme”? Rhyme is the name of the protagonist in the story, a pig who only speaks in rhyme, so it seems a fitting title. Here is the problem. When I refer people to Amazon to purchase the book, and they type “Rhyme”, our book is #5 on the list. You may first find: “Read-Aloud Rhymes for the Very Young” or “Nursery Rhymes, Mother Goose.” Actually, we are proud to have moved up to #5, but for many months “Rhyme” was nowhere to be found, perhaps listed at about #100, until sales began to kick in a bit. When I asked Amazon why my book would not be listed first, considering it is the only book simply titled “Rhyme”, it was confirmed that the best selling titles on Amazon with the word “Rhyme” as part of the title would appear in order. It is possible that Rhyme becomes a best seller and is indeed #1 on the Amazon list, but for now, one needs to type “Rhyme Will Marks” (title and author) or “Rhyme, A Pig in Politics” (informal name) to find the book quickly. So, prospective authors, think carefully about using one word titles!
